Event marketing

A festive event to discover and celebrate a common heritage: « Forts et Lumières ».
Linked closely with Lille 2004, European Capital of Culture, a number of pyrotechnic shows entitled « Forts et Lumière » were made between June and September 2004 in several towns in the North of France: Bouchain, Condé-sur-l'Escaut, Gravelines, Le Quesnoy, Lille and Maubeuge. This movement extended to Maastricht in the Netherlands, and to 's-Hertogenbosch in 2005, and should be pursued in other towns in the network.